Privacy Policy

Your privacy is important to us. Learn how we collect, use, and protect your information.

Last updated: December 29, 2025

1. Information We Collect

Information You Provide

We collect information you provide directly to us, including:

  • Account information (name, email, phone number, password)
  • Business information (business name, address, description, photos)
  • Profile information and preferences
  • Communications with us (support requests, feedback)
  • Payment information (processed securely by third-party providers)

Information Collected Automatically

When you use our services, we automatically collect:

  • Device information (IP address, browser type, operating system)
  • Usage data (pages visited, time spent, search queries)
  • Location data (with your permission, for location-based services)
  • Cookies and similar tracking technologies

Third-Party Information

We may receive information from third parties, including social media platforms when you connect your accounts, analytics providers, and business verification services.

2. How We Use Your Information

We use your information to:

  • Provide and maintain our platform services
  • Process transactions and manage accounts
  • Verify business listings and prevent fraud
  • Personalize your experience and show relevant content
  • Send service-related communications and updates
  • Improve our services through analytics and research
  • Comply with legal obligations and enforce our terms
  • Provide customer support and respond to inquiries

3. Information Sharing and Disclosure

Public Information

Business listings, reviews, and certain profile information are publicly visible to help users discover and evaluate food establishments.

Service Providers

We share information with trusted third-party service providers who assist us with:

  • Payment processing and fraud prevention
  • Email delivery and communication services
  • Analytics and performance monitoring (Google Analytics)
  • Social media integration (Facebook, Google)
  • Cloud hosting and data storage
  • Customer support and help desk services

Legal Requirements

We may disclose information when required by law, court order, or to protect our rights, safety, or the rights of others.

Business Transfers

In the event of a merger, acquisition, or sale, user information may be transferred as part of the business assets.

4. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to:

  • Remember your preferences and settings
  • Analyze website usage and performance
  • Provide personalized content and advertisements
  • Enable social media features and functionality
  • Measure advertising effectiveness

You can control cookies through your browser settings, but disabling them may affect website functionality.

5. Third-Party Services

Google Services

We use Google Analytics, Google Maps, and Google Ads. These services may collect information about your use of our website. Please review Google's Privacy Policy at https://policies.google.com/privacy.

Facebook Integration

We may use Facebook Login, Facebook Pixel, and Facebook advertising services. Please review Facebook's Data Policy at https://www.facebook.com/policy.php.

Social Media

Our website includes social media features and widgets. These features may collect information about your IP address and browsing behavior.

6. Data Security

We implement industry-standard security measures to protect your personal information:

  • Encryption of sensitive data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication measures
  • Secure payment processing through certified providers
  • Regular backups and disaster recovery procedures

However, no security system is 100% secure, and we cannot guarantee absolute security.

7. Your Rights and Choices

You have the following rights regarding your personal information:

  • Access: Request a copy of your personal information
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal information
  • Portability: Receive your data in a structured format
  • Opt-out: Unsubscribe from marketing communications
  • Object: Object to certain processing activities

To exercise these rights, please contact us at privacy@2eat.pk.

8. Data Retention

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Business listing information may be retained longer for historical and analytical purposes.

9. International Data Transfers

Your information may be transferred to and processed in countries other than Pakistan. We ensure appropriate safeguards are in place for such transfers, including data processing agreements and adequacy decisions.

10. Children's Privacy

Our services are not intended for individuals under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware of such collection, we will delete the information promptly.

11. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes through email or prominent website notice. Your continued use of our services constitutes acceptance of the updated policy.

12. Contact Information

For questions about this Privacy Policy or our privacy practices, please contact us: